One of the things that is difficult to do these days is how to attract your customers. Customers can help give you the stability that you are looking for in your business. Steve Barbarich may be an engineer by profession but he was able to create a successful business.
If you ever considered starting your own business, you can learn a lot from Steve Barbarich’s story. He was able to capture the hearts of his market, without a background in marketing or business. He was able to learn everything he know about online business by doing his own research and being open-minded.
Always Learn
One of the most important lessons that you can learn from Steve Barbarich is to always learn new things. Keep in mind that there is always room for improvement. And for so many years, Steve Barbarich was able to learn new things and adapt to new challenges.
When he was still an inventor, he realized that he could make more money if he could have his own patent. However, not all inventors know how patents work. He then took the initiative to study how patents work.
Customers can easily like this about an entrepreneur. It is important that you can adapt to the things that they want. He also understood that his customers change over time. It means constantly learning their preference and how they buy products.
Understand pain points
You will also have to understand pain points. A lot of businesses try to sell products without understanding the need or the necessity coming from their customers. When developing a new product from scratch, it helps if you can get some feedback from the customers themselves.
Steve Barbarich took the time to ask the right people. Developing the products that he sold through the years took time to finalize given the need to listen and interpret the market’s feedback.
He created a product based on defects from previous versions. Also, he was able to create inventions from scratch based on what he observed.
Serve the community
Steve Barbarich is known as a philanthropist. He donated a good sum of money for cancer prevention and for those who were affected by hurricanes. He won the hearts of his customers this way. He made it a point to make them feel that he is not just in it for the money.
Focus on digital
When he started his business, he noticed how customers found themselves waiting for a long time before they can get the products that they wanted. Steve Barbarich started an online business focusing on fast and reliable service to customers. It also became successful simply because it offered superb customer support especially for customers who happened to have inquiries when it comes to the technical part of their purchase.
One of the biggest downsides to running a business is that it can be a bit risky. Imagine putting up a good amount of money on your business only to realize that you can’t win your market? This can be avoided if you will do your homework. Steve Barbarich understood that there are a lot of things to learn given the reality that he didn’t take business-related courses when he was still in college. But despite this, he became one of the most successful entrepreneurs out there.
